Soucika at India Beach Fashion Week 2016

IBFW – Voted as one of the most stylish & experiential destination fashion week with an
international edge, attended by the most stylish people from across the country on a 3 day
mix of the most innovative shows, networking arenas, music stages, conclaves, experiential lounges & exotic after parties.
India Beach Fashion Week in last 2 seasons has emerged as Asia’s largest B2B & B2C
consortium of designers under the category of destination-resort clothing. In the last 2
seasons, India Beach Fashion Week has showcased over 100 designers in both fresh &
established categories with the prominent names like Wendell Rodricks, Falguni & Shane
Peacock, James Ferreira, Rock S, Priya Kataria Puri, Manoviraj Khosla, Mayur Girotra, Asmita Marwah, Anupama Dayal, Nachiket Bharve, Rakesh Agarwal, Urvashi Kaur, Dev R Nil, KenFerns, Babita Malkani among others.
Soucika by Kamal Raj Manickath showcased the collection ‘Head Full of Dreams’, on
Day 2 of the India Beach Fashion Week.


Collection Description
                                                   Head Full of Dreams
Any living soul is obliged to own the liberty of spreading happiness, infinite happiness. In
India, we custom the festival Holi just to persuade the act of extending joy. Hand full of colors are strewn at each other to strip off the evil for the revelation of divine happiness hidden within and thereby forgiving one another with just the existence of love. One form of art which holds this as a cause is doodling. Doodle art originated as a Black and white portrait with miniature detailing which later allowed people to color the portrait the way they wish in infinite possible way, making them the creator! The same relates to happiness.
Our collection ‘Head full of dreams’, is about transforming a dream to a reality of spreadinghappiness among people like diffusing color smoke into air.
The collection ‘Head full of dreams’ is an enigma that could be fathomed in a countless aspectby the viewing individual. This collection is provoked from a divine mind Kamal Raj Manickath anticipating an inevitable world full of colors.

See the video here
The collection holds 4 lehengas and 8 evening gowns presented in fabrics like lace, tulle, lasercutfabrics, chiffon and georgette with a palette purely obtained from the festival Holi. Thecollection is a specimen of colorful doodle art with fractal detailing in a wide color combo.





Amit Pandya has worn our outfits for couple of events and we have always loved the way he flaunts our outfit. Thereby Soucika wanted to make Amit as our showstopper for India Beach Fashion Week and he truly set the ramp on fire with a wonderful show!


Amit Pandya
With 8 years of experience in Fashion and Jewellery industry Amit handles Jewllery styling/ Choreography/ Visual Merchandising for C.Krishniah Chetty and Sons – a renowned jeweler since decades and carries the legacy of 145 years. He has also privileged to be the head Jewelry stylist for Mysore Fashion Week season 1 & 2 and have also handled styling for India International Jewelry week and other fashion weeks like Bangalore Fashion Week/ Karnataka Fashion Week.
He has also worked with the renowned Choreographers Like Prasad Bidappa/Achla Sachdeva/ MS sreedhar/Sheetal Sharma and Designers like Bibhu Mohapatra/ Tarun Tahiliani/Suneet Verma/ Ramesh Dembla/ Aslam Khan/Jyayanthi Ballal/ Sagar Denali and Amit has also handled styling for celebrities like Soha Ali khan/ Tapsee panu/Gauhar Khan/ Mugdha/ Parul Agarwal during Fashion weeks.He has handled styling for Filmfare Awards South by styling celebrities like Shruti Hassaan/Richa Gangopadhyay/ Sanjana Galrani/Sharmila Mandre. Amit holds the credit of doing calendar shoots/ NDTV brand legacy shoot for CKC and handled styling for magazines and Fashion shoots.

P.C : Shekhar Photography and Gitanjali Photography

Video Courtesy: India Beach Fashion Week

The only three leg workout routines you need to know to get those sexy legs!

February is almost here. The month of Love as they call it brings more than just red roses to you. It brings the season of Spring, pleasant air to breathe and lot of sunshine. Spring breakers at this time plan beach parties, pool parties, lunches and brunches and fashion brands showcase their Spring/Summer collection and women get ready to flaunt some skin as they work out before investing in the new designer collections.

So as you prepare to wear the slits, minis, and mirco minis, we decided to help you a bit in getting those perfect legs without having to go through much. These tried and tested workout routines can be done at home without you having to lift anything.

1. Basic squat and kicks – This particular exercise does not only workout your lower body but it also is a full body workout. 4 sets of 15 repetitions will do wonders for you. Start with keeping your body straight, your stomach sucked in and tight, end in squat position, rise up and kick your leg sideways up till your hip level, return to basics afterwards and do the same thing with the other leg.

2. Plie heel raise – You may not be a ballerina, trust us, you do not have to be but you still can do this exercise using a chair at home. If you do this exercise strictly without taking break then 4 sets of 10 repetition each will leave you gasping for breath. What you got to do is – Get on your toes while keeping your feet wide apart, start lowering down into a plie squat position keeping your heel up and toes firm on the ground. Keep your arms extended and do not rest your heels on the ground. Take support using a chair if you are unable to balance yourself. Breath in and out while doing this. You will see this difference in your legs and derriere (must we say) in no time.

3. Squat and jump – Another intense workout routine which helps the entire body burn fat. Start from the basic squat position, bend down then throw yourself up reaching for the ceiling, land safely on your toe bending your knee like a spring. Do this for 30 to 40 seconds without giving break to see best results.

So these three workout routine should be enough for you to be able to flaunt those legs and get the men crazy for you and hey if you are looking for the perfect dress to showcase your long and well toned legs then we have the solution for you. Checkout our collection below and visit

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Health benefits of eating dark chocolate

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Sounds good rite? Well we recently found out that dark chocolate can do you more than just mending your broken heart.

Yes, it is considered the ultimate comfort food, a medium of consolation when you feel low, mood stabiliser/enhancer and romance inducer.

But wait… does this mean that dark chocolate is healthy enough to be eaten for breakfast, lunch and dinner?

Ladies… do not get happy thoughts. Excess of anything is bad for health but for now let’s just look at the bright side of eating “Dark Chocolate”.

Shall we?

Studies have shown that dark chocolate has some serious health benefits. So what makes it a super food? What is that one ingredient that works like magic?

It’s called the “CACAO” or “COCO”. What looks like a little bean can cure what may seem otherwise incurable. It is filled with flavonoids and theobromine which has disease fighting agents.

Mary Engler, Ph.D professor of physiological nursing at the University of California at San Francisco says – Stick to healthy chocolate with at least 70% cacao. Limit yourself to 7 ounces, about four dark chocolate bars a week to gain best results.

A 100 gram bar of dark chocolate with 70-85% coco contains – 11grams of fiber, 67% of the RDA for iron, 58% of the RDA for magnesium, 89% of the RDA for copper, 98% of the RDA for manganese.

Now let’s talk about the kind of benefits –

1. Healthy heart – It reduces the risk of heart failure. Hence cardiovascular benefits.

2. Maintains bloody sugar – It helps in keeping the blood vessels healthy ad circulation unimpaired to protect against type 2 diabetes.

3. Reduces weight – Alarmed? Studies have shown that dark chocolate reduces craving for food because it is very filling.

4. Stress buster – Ask any woman who is stressed. Her first choice of releasing her stress would be dark chocolate. Especially when you are heartbroken. (wink)

5. Sun block – Dark chocolate contains flavonoids which helps your skin in resisting sun rays.

So there you go. Now you have all the reasons to invest and indulge in dark chocolate fantasies.

You can thank us later.

Visit –

Hear it from our client – Dr.Sharda

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We have always believed in making our clients happy by giving them more than they ask for. Yes, we believe in quality over quantity and having a loyal customer base. Recently we had a chance to chat with Dr.Sharda who just happened to step into our store and has been visiting ever since. She took time out from her busy schedule to tell us how she feels about the brand.

  • How did you find out about the brand Soucika? – I stay in Indiranagar and I happened to spot the boutique when I was on my way to work, and I liked the clothes displayed on the mannequin so I decided to go in and explore.
  • Apart from the clothing, what do you think about the service of the brand? – Apart from clothing, I love their ambience and also their flexibility in delivering on time. I have never been let down on that.These people are my life savers for all my last minute shopping.
  • If I ask you to list down few things that you absolutely love about Soucika? – I absolutely love their exclusive collection, and also the custom made clothes fit to perfection. all the designers there are great in their work. and they give me exactly what i have in mind and I have always been satisfied with their work. and also they are affordable and not too expensive.
  • There are other bridal boutiques available in Bangalore then why Soucika? – yes I am getting married in the month of may… and I am looking forward to getting my clothes designed from here, as I trust and know that they will come up with something different and exclusive. And I feel they are compatible with my budget. and I don’t have to worry about getting my clothes on time. I’m sure they will make me look stunning.
  • Any particular style of garment which is your favorite?– I love their lehengas and sarees.and the ready made blouses.

We loved our little chat with Dr.Sharda. We are looking forward to make her wedding gown a dream come true for her.

Where did the ring bearer come from?

Wedding season is on a full swing. Couples are busy planning their weddings and incorporating all the possible traditional elements to make it eventful. While we talk about traditions the first thing that pops in the head is “Something old something new something borrowed and something blue”, we might forget another very important and relevant tradition of a page boy carrying the “ring bearer” which is included without much thought to the history behind the custom.

So did you ever wonder: Where this term come from? How did this become a tradition and probably the history behind it?

We decided to take this upon ourselves and let you know. After much researching, we came to know that there is no proof where this tradition has originated from. Some sources say that this was born in Ancient Egypt where it was customary for treasured jewels to be carried on ornamental pillows during wedding ceremonies so others say that this came about during medieval times when the Northern Europeans started to charm their brides-to-be by presenting the ring on the tip of a sword. During some periods of history, rings were thought to be pagan and therefore they were not used to establish marriages whereas in other eras the mere absence of a ring exchange in a wedding ceremony was considered to be bad luck for the couple.

A ring bearer has always been carried to the alter by a page boy who is of the age 4 to 10 , way back page boys used to be servants who originally carried the bride’s train and a prayer book along side with the rings. The tradition has continued into modern times. The pillow signified wealth and good fortune for the couple. The rings were tied onto the pillow for the page boy to deliver to the altar for exchange. Back then, they used to wear a white lace collar and sash but with time that trend is done and dusted. Today a page boy sports a dapper tuxedo just like the groomsmen and the groom.

The wedding ring symbolizes the new bond between the couple, the commitment to each other and trust. They are the most precious gift that the couple exchange on the day of their wedding and make a promise of a lifetime so it is only fair that rings are treated with care. Hence the “Ring Bearer” serves the purpose!

Soucika has introduced your nuptial essentials so if you are looking for one then visit our stores in Indiranagar, Koramangla or Commercial Street or visit our website www.souckia.comfor more information.

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Stand out in the crowd this holiday season

Let’s face it ladies. Every woman likes to get noticed whether married or single, young or adult. But then, who doesn’t? It’s only human to feel good when people notice you. Isn’t it?

Holiday season has begun and we are just few days away from a brand new year which means, lots of weddings to attend and parties to go to.

It’s that time of the year when you should make heads turn. Let the men out there know that you are a personification of true Indian elegance. A woman who not only is intelligent but is also highly aware of her personal style.

For a change, let them all know that to party hard and to look sexy you do not always have to wear shorts skirts and mini dresses. There is so much more to explore.

If you know your personal style well and are good at mixing prints then you are mastering the game already.

Good for you that Bangalore weather allows to try out multiple things, expands the horizon of styling by letting you layering. The moderate climate condition always gives more styling options.

Having said all that – If you are in a confused state of mind, constantly juggling between what to wear for a western themed party and what to wear for an Indian themed party, then we will break it down for you. Consider Soucika’s brand new collection as your sartorial answer.

Accentuate your Indian elegance or show your elegantly wild side by selecting from the wide range of Anarkalies and indo western resorty party wears. Perfect for multiple occasions. Whether it is a brunch date or a late night dinner, social gathering with family or a dance party with friends, sangeeth or the wedding. Our newest collection of party gowns are the choicest range you would not want to miss. And like they say “Let them boys know you are a cool catch”. (wink)

What else?
Don’t you want to find out for yourself?
Visit our store in Koramangla, Commercial street or Indiranagar.

Visit our website for more information.

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The Future of Visual Search and Marketing : Pinterest

ISYS8621: Digital Transform.

I have been an avid user of Pinterest and passionate advocate since high school. Namely, as an artist, I found it an unparalleled source of inspiration and discovery. That evolved into recognizing its far-reaching marketing implications, which I foresee transforming how we find products and brands we are passionate about, how we make purchase decisions, how brands identify and profile consumers and competition, and how brands cultivate community.

Screen Shot 2015-11-10 at 6.34.58 PM

Marketing Insights

Pinterest allows me to organize and collect inspiration as well as literally create boards of purchasing consideration sets. For marketers, the network of pins is a dream: pins are pinned, re-pinned, and re-pinned again, creating a long thread of pins, users and boards, followers and related pins. If harnessed, this network of data could help brands find and analyze competition and get into the mindset of their target and potential consumers. What other products do they like? What is…

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ಕಂಪ್ಯೂಟರ್ಗೆ ಸಂಸ್ಕೃತವನ್ನು ಕಂಡರೆ ಪ್ರೀತಿ ಅದೇಕೆ ಗೊತ್ತಾ?

Importance of Sanskrit!

ನೆಲದ ಮಾತು

ನಮ್ಮದೆನ್ನುವ ವಿಚಾರಗಳ ಮೇಲೆ ನಾವು ಅಸಡ್ಡೆ ತೋರಿದರೆ ಬೇರೆಯವರು ಅದನ್ನು ಏಕಾದರೂ ಒಪ್ಪಬೇಕು? ಹಾಗಂತ ಕುರುಡು ಅಭಿಮಾನವೂ ಬೇಕಿಲ್ಲ. ಭಾರತೀಯವಾದುದರ ಎಲ್ಲದರ ಹಿಂದೆಯೂ ಇರುವ ದೂರದೃಷ್ಟಿ, ವೈಜ್ಞಾನಿಕ ಅಭಿಪ್ರಾಯ, ಕಾಳಜಿ ಇವೆಲ್ಲವನ್ನೂ ತಿಳಿದೇ ಅನುಮೋದಿಸೋಣ. ಸುಖಾಸುಮ್ಮನೆ ಜರಿಯುವುದಕ್ಕೇನೂ ಹಾದಿಗೊಬ್ಬರು, ಬೀದಿಗೊಬ್ಬರು ಸಿಗುತ್ತಾರೆ. ನಾವಾದರೂ ಅರಿತು ಆಚರಿಸೋಣ.


ಕೆಲವರಿರುತ್ತಾರೆ. ಪ್ರಸ್ಥಾಪಿತ ಸತ್ಯವನ್ನು ಧಿಕ್ಕರಿಸಿಯೇ ತಮ್ಮ ಬೇಳೆ ಬೇಯಿಸಿಕೊಳ್ಳುತ್ತಾರೆ. ಅವರಿಗೆ ಸಮಷ್ಟಿಯ ವಿಕಾಸ ಬೇಕಿಲ್ಲ, ತಮ್ಮ ಬೆಳವಣ ಗೆ ಆದರೆ ಸಾಕು. ಇಂಥವರನ್ನೇ ಬಹುಶಃ ಬುದ್ಧಿ ಜೀವಿಗಳೆನ್ನುತ್ತಾರೇನೋ? ಇವರಲ್ಲಿ ಕಾವಿಧಾರಿಯಾದ ಕೆಲವು ಸಂತರೂ ಇದ್ದಾರೆಂಬುದೇ ಆಘಾತಕಾರಿ. ಅವರು ಪೀಠಗಳನ್ನು ಶೋಷಣೆಯೆಂದು ಜರಿಯುತ್ತಾರೆ, ತಾವು ಜನರನ್ನು ಕಾಲಿಗೆ ಬೀಳಿಸಿಕೊಳ್ಳುತ್ತಾರೆ; ಅಡ್ಡ ಪಲ್ಲಕ್ಕಿ ಬೇಡವೆನ್ನುತ್ತಾರೆ, ಹೆಲಿಕಾಪ್ಟರುಗಳಿಂದ ಪುಷ್ಪಾರ್ಚನೆ ಮಾಡಿಸಿಕೊಳ್ಳುತ್ತಾರೆ. ಎರಡೂ ಬಗೆಯೂ ಕಂಟಕವೇ. ಇಂತಹುದೇ ಸಂತರೊಬ್ಬರು ಇತ್ತೀಚೆಗೆ ಹಿಂದೂಧರ್ಮವನ್ನು ವಾಚಾಮಗೋಚರವಾಗಿ ಬೈದು ವಿಜ್ಞಾನ ಯುಗದಲ್ಲಿ ತರುಣ ಕೇಳುವ ಪ್ರಶ್ನೆಗೆ ಉತ್ತರಿಸಲಾರಿರಿ ಎಂದು ಉತ್ಕಂಠದಲ್ಲಿ ಹೇಳಿದರು. ನಕ್ಕು ಸುಮ್ಮನಾಗದೇ ಬೇರೆ ದಾರಿಯೇ ಇರಲಿಲ್ಲ. ವಿಜ್ಞಾನದ ಸಂಶೋಧನೆಗಳೆಲ್ಲಾ ವೇದಾಂತಕ್ಕೆ ನತಮಸ್ತಕವಾಗುತ್ತಿರುವ ಕಾಲದಲ್ಲಿ ಇವರೆಲ್ಲ ಅದೇನನ್ನು ಗಮನಿಸುತ್ತಿದ್ದಾರೋ ದೇವರೇ ಬಲ್ಲ.

ಹೌದು. ನಾನು ಚಚರ್ಿಸಬೇಕಿರೋದು ಅಕ್ಷರಶಃ ಅದನ್ನೇ. ವೈಜ್ಞಾನಿಕ ಮನೋಭಾವ ಇಲ್ಲದ ಭಾರತೀಯನೇ ಇಲ್ಲ. ಆತನ ಊಟ, ನೋಟ, ಮಾತು ಕೊನೆಗೆ ನಿದ್ದೆಯೂ ವೈಜ್ಞಾನಿಕವೇ. ಎಲ್ಲದರ ಹಿಂದೆಯೂ ಊಹಿಸಲಸಾಧ್ಯವಾದಷ್ಟು ಅಧ್ಯಯನವಿದೆ. ಉಸಿರನ್ನು ಎಳೆದು, ಹೊರಹಾಕುವ ಸಹಜ ಕೈಂಕರ್ಯವನ್ನೂ ಪ್ರಾಣಾಯಾಮವೆಂದು ಕರೆದು ವಿಸ್ತಾರಗೊಳಿಸಿದ್ದು ಭಾರತ. ಯಾವ ಋತುವಿಗೆ ಯಾವ ಊಟ, ಯಾವ ರೋಗಕ್ಕೆ ಯಾವ ಮದ್ದು ಗೊತ್ತಿರಲಿಲ್ಲವೇನು ಅವನಿಗೆ? ಇವನ್ನೆಲ್ಲಾ ತನ್ನ ಸಾಮಥ್ರ್ಯದಿಂದ…

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